After 8 months, the book is here!

Or rather – the ebook version, which I’m going to expand into softcover in the next two months.

My goal with this book is to help people learn how to manage their own Web marketing initiatives, and by that I mean build their own Web site, blog, social media accounts, develop an e-mail marketing strategy and then tie them all together into one powerful campaign. Oh – and to be able to do it all quickly. Like in 24 hours.

In ’24 Hours to a Powerful Web Presence’ you’ll learn:

• The basics of Web marketing
• How to create your own well-design, professional Web site
• Best blogging practices
• How to set up a payment system
• How to use set up social media sites to help your brand
• How to set up an e-mail marketing campaign to connect with readers
• What search engine optimization is and how to capitalize on it
• How to tie everything together into a powerful Web presence
• And much more

For those of you who like a challenge, I’ve broken the book down into chunks of hours, so each block is devoted to a specific topic. If you follow it closely, you’ll knock it out in 24 hours.

In addition, your purchase of this book gets you access to our resource center where you’ll gain access to everything there related to online marketing. This includes very detailed step-by-step instructions on how to hone your online marketing efforts.

So who is this book for?

Anyone with a business, a brand, a hobby — something you’re passionate about, that you want to share with the world. You could be an artist, musician, athlete, coach, business owner, entrepreneur or any individual with a passion to become their own online marketing and PR agency.

A portion of the proceeds of the sale of this book benefit Under the Same Sun.

To preview the book, click here. To buy it, click here:

Related posts:

1. Coming Soon: ’24 Hours to a Powerful Web Presence’
2. Book & CD: Red Hot Customer Service

• Buying a domain and Web hosting package
• Setting up a (professionally-designed) Web site/blog
• Establishing accounts on relevant social media sites and linking them to your blog
• Picking an e-mail marketing service
• Using SEO strategies
• Tying it all together

It took me about 1.5 years to learn how to do all of this professionally. The information is out there on the Web, of course, but it’s scattered to the high winds. Plus, I have my own opinions on how to best approach Web marketing. Not that my I’m the best or most experienced! Not by any means. But I’ve learned how to do these things and they work. The book is set up so that anyone can do it all themselves rather than spend thousands hiring an agency or freelancer to do it themselves.

The book’s coming out Feb 1, 2010. Watch this space!

Related posts:

1. The Book is Here!